Up Close and Cultural host DeGuzman chats with hispanic market expert Diane Librizzi

WAYO 104.3's Up Close and Cultural host Rachel DeGuzman chatted with Hispanic market expert Diane Librizzi about advertising, especially multi-cultural advertising, and its impact on business and culture. Librizzi, a recent transplant from New York City to Rochester, shared her impressions of her new home base and identified things that the down- and upstate cities can learn from one another.

This episode was broadcast on August 23 from the WAYO 104.3 FM studio in Rochester, New York. The photo in this post is of Diane Librizzi.